Grant O'Connell
marketing consultant - los angeles
Selected Work
A short list, on purpose. I take a handful of clients at a time and run each one end to end. The categories rarely overlap - a consumer health brand, a Shopify flower studio, a B2B travel product - but the DTC and ecommerce fundamentals underneath them don't change.
Cirrus Healthcare Products - Consumer packaged goods
DTC positioning and app-funnel work for a consumer health brand, extending into product partnerships and product development. Introduced a subscription program for a mature product, turning one-time buyers into recurring revenue and lifting revenue 25%.
Bouquet Casting Co. - Flower preservation
End-to-end ecommerce marketing for a flower-preservation studio: positioning, paid search, and SEO built to compound. Their best sales month yet: June 2026 ecommerce revenue up 40% over June 2025.
Private practice - Health services
Positioning, SEO, and channel strategy for a private health-services practice. Client kept private by request. 66% growth in client list in 4 months.
EarPlanes - Aviation (B2B)
Lead generation and growth advisory for a B2B aviation-travel product.